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StuckOn client appears on radio talk show
SEO isn’t just about increasing your rankings within search engines and getting more traffic via Google (although of course it’s pretty good for that). No, with SEO you can also open up other avenues...
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Does opinionated content belong on a company website?
I read an article on the blog of a local Cheshire SEO company recently that advised people to avoid adding opinionated content to their websites. The blog itself was a guide on writing content for your...
View ArticleHow to know when your keywords are wrong
When you start a new business, it’s important to first conduct market research into the potential business to see whether it is a viable enterprise. You need to look at the size of the market, the...
View ArticleHow many visitors does my website need to be successful?
Most people consider SEO to be all about rankings. Where your website ranks in certain search engines, for certain keywords, is often considered the most important result from any search engine...
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How SEO can aid your offline promotion
Last week we wrote about how one of our clients participated in a local Liverpool radio show following the show’s researchers finding their website in Google and approaching them direct. This meant...
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How KISS saved the internet
Glam-rock group KISS wouldn’t seem to have a lot to do with search engine optimisation. I have to admit, when I’m working diligently on a site’s optimisation, KISS bass guitarist Gene Simmons does...
View ArticleEva Mendes Sex Tape Released
Eva Mendes Sex Tape from Eva Mendes While this video from funnyordie.com of Eva Mendes announcing the official release of her sex tape may be a very funny joke, it also plays a serious role in SEO and...
View ArticleThe 3 essentials of on-page SEO
One of the main questions my fellow SEO gurus are often asked is ‘If you could only do three things to a page to improve its SEO, what would you do?‘ It’s right there behind, ‘What the heck is SEO...
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Pride and prejudice… and web designers
Elizabeth Bennet and Mr Darcy It is a universally acknowledged truth that a web designer in possession of some HTML skills and a rough idea of SEO is in want of whatever SEO jobs are going. Take the...
View ArticleHow to tell when someone knows nothing about SEO
SEO is something of an enigma; there are no formal qualifications in it, you can’t learn it in a school and you don’t need any training, or even prior knowledge of it before offering it as a service....
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Don’t get Sherlocked out of an SEO fee
Anyone who has been watching the new BBC series ‘Sherlock’, from Steven Moffat and Mark Gatiss, will know that everything’s all too easy for Sherlock Holmes. He comes in, glances around a room and...
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Procrastination Man saves the day!
Just think about how good it would be if there was a procrastination superhero. You have something tremendously important to do, your attention wanders, and – wham! Someone in an interesting costume...
View ArticleWhy is no one reading my blog?
No, this isn’t a desperate plea from the heart of someone who believes he’s being ignored by the Internet community as a whole – no need to alert social services to my predicament just yet. This is...
View ArticleThe further adventures of Procrastination Man
He’s faster than a speeding broadband connection. He’s stronger than your urge to go get another cup of coffee. He’s… Procrastination Man. Oh, the work Procrastination Man can do in the business world,...
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The difference between SEOs and car salesmen
‘Used car salesman.’ Those three words are all it takes to draw a cringe from most people. The image itself might not be particularly faithful to the real members of that profession, but everyone knows...
View ArticleHow to get to the top of Google for free
I receive emails offering to get websites I work on to the top of Google seemingly on a daily basis. Almost all of these emails come from, or allege to come from, SEO companies based in India or China....
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Become the SEO James Bond for success
Very few people realise that in order for their search engine optimisation work to have full power, they need to take on some of the qualities of James Bond. Obviously not all of Bond’s qualities apply...
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SEO doesn’t have to be heroes and villains
When you picture a competitive situation, the picture tends to take on an ‘us versus them‘ kind of feel. You know, two sprinters lining up at the starting line of a race, two boxers facing off against...
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The pros and cons of in-house SEO
Search engine optimisation is a funny old game, as the great Jimmy Greaves might say. Lots of businesses, whether they’re taking their first faltering steps on the web or grizzled e-commerce veterans,...
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You don’t have to be King of your Keywords
It doesn’t take much time wandering around the world of SEO before you realise that there are some highly competitive keywords, and some not-so competitive keywords, that can be optimised for within...
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